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Seo and Digital Marketing

Seo and Digital Marketing

Seo and Digital Marketing

From Beginning

SEO Digital marking course

Digital Marketing Course and SEO Training

Master SEO with Our Expert-Led Digital Marketing Course in Ahmedabad

Search Engine Optimization (SEO) plays a pivotal role in digital marketing by enhancing your website’s visibility on platforms like Google. At Patel Web Solution, we offer in-depth SEO training in Ahmedabad that empowers you with practical knowledge and hands-on skills to grow traffic organically.

Our SEO course focuses on helping students understand how search engines work and how to create strategies that align with user intent and search engine algorithms. Whether you're a beginner or looking to upgrade your skills, our training covers all the essential pillars of SEO.

Core Modules Covered in Our SEO Training:

  • Keyword Research Learn how to identify high-impact search terms that your target audience is actually using to find services or products.
  • On-Page Optimization Master the art of crafting optimized titles, meta descriptions, headers, content, and internal linking to boost your rankings.
  • Technical SEO Understand how to improve site speed, ensure mobile responsiveness, implement HTTPS security, and create a crawl-friendly site structure.
  • Off-Page SEO Explore techniques to build domain authority through high-quality backlinks, social sharing, and online brand mentions.
  • Content Strategy & SEO Discover how to create engaging, SEO-friendly content that not only ranks but also drives user interaction and trust.
  • User Experience (UX) & SEO Learn why search engines reward websites that offer seamless navigation, fast loading times, and engaging design.

Why SEO Matters in Digital Marketing

SEO is not just a tactic—it’s a long-term strategy that helps businesses increase brand awareness, attract quality traffic, and generate leads without relying on paid ads. A strong SEO foundation ensures that your digital presence grows sustainably and converts visitors into loyal customers.

Additional Digital Marketing Topics We Teach:

  • Social Media Marketing (SMM) Leverage platforms like Instagram, Facebook, LinkedIn, and Twitter to grow your brand and reach the right audience.
  • Search Engine Marketing (SEM) Understand paid advertising through Google Ads and Bing Ads to generate leads and conversions.
  • Email Marketing Build email campaigns that nurture leads and boost customer retention with automation and personalized content.
  • Content Marketing Use blogs, videos, infographics, and storytelling to attract, engage, and convert your audience.
  • Web Analytics Track and analyze performance metrics using tools like Google Analytics to make data-driven decisions.
  • Affiliate Marketing & Influencer Strategy Learn how to collaborate with influencers and affiliates to scale your brand reach and sales.
  • Online Reputation Management (ORM) Manage how your brand appears online and respond effectively to customer feedback and reviews.

Enroll in the Best Digital Marketing & SEO Course in Ahmedabad

Join Patel Web Solution’s Digital Marketing & SEO Training and take the first step toward a rewarding digital career. Our expert trainers, practical curriculum, and personalized support make us the preferred choice for learners across Ahmedabad.

Course Outline

  • Basic for SEO
  • On Page SEO Optimization
  • Off Page SEO Optimization
  • Reports & Management
  • SEO Tools

On Page SEO Optimization

  • Introduction to On page Optimization
  • Domin Selection
  • Website Structure & Navigation Menu Optimization
  • Filename, Content & Image Optimization
  • Anchor & Internal Link Optimization
  • HTML code & Meta tag creation Optimization
  • Keyword Density Analysis & Research
  • Headers Optimization
  • Page Speed & Web Master Optimization’s Tools
  • Analystics Setup & Monitoring
  • Robots. txt Optimization
  • HTML & XML sitemap creation

Off-Page SEO Optiization

  • SEO and Social Media Conjunction
  • Mobile Site Optimization
  • Mobile App Streaming
  • Social Community Group
  • Blog Posts
  • Forum Posting
  • Video Promotions
  • Document Sharing
  • Exchange of Links

Digital Marketing

  • facebook Marketing
  • Google Business Page
  • Google Ad Words
  • JustDial
  • Instagram Marketing

Benefits to join us

  • 100% Guarantee Result
  • Personal Coaching
  • Interview Preparations
  • Certificate of Course
  • Job assistance

Duration and Fees

  • Duration : 2.5 Months
...

Can I Get a Free Demo Lecture before joining your Institute?

Yes, Sure. You can attend a Free Demo Lecture.


Can You Provide a Certificate after Training Completion?

Yes, We will Provide ISO 9001:2015, Government Approved Certificate.


Can I Pay Fees through EMI?

Yes, you Can Pay your Fees in EMI options.


Can I get a good Discount in Course Fees?

Yes, you will get a good Discount in One Short Payment Option.


Can any Non IT Students can join your Institute?

Yes,our 50% students are from Non IT Background.


Can I get a Job Placement?

Yes, 100%. We have our own Job Placement Consultancy – My Job Placement.


Is there any Soft skill Training for Job Placement?

Yes, we are providing FREE Spoken English Sessions, Interview Preparation & Mock Round for Interviews.


Can you adjust my Timing for Training Session?

Yes Sure, We arrange Our Batches according College Students & Working Professionals.


Is my Course will run in fix Time duration?

As per our standard Rules, We have decided a fix duration for every courses. But if any student requires a few more time then no problem.


Can you provide an Internship?

Yes, We are providing 15/45 Days Internship & 3 to 12 Months Internship also we are providing with Live Project Training & Job Placement.

What is SEO, and why is it important?

SEO stands for Search Engine Optimization. It is a process of improving a website’s visibility in organic search engine results, which helps attract more traffic without paid ads. SEO is important because it makes a website more accessible to users looking for specific information, services, or products, often leading to increased brand awareness, customer engagement, and conversions.

What are the main types of SEO?

There are three main types:

  • On-Page SEO: Optimizing individual pages for keywords, metadata, content structure, images, and internal links. o Off-Page SEO: Building authority and trust through external links (backlinks), social shares, and brand mentions.
  • Technical SEO: Enhancing website infrastructure, including page speed, mobilefriendliness, secure HTTPS, and site architecture, to improve crawling and indexing.

What is the difference between organic and paid search results?

Organic search results are unpaid listings that appear based on their relevance to the search query and SEO effectiveness. Paid search results are ads that businesses pay for, often seen at the top or bottom of search engine result pages. While organic search is driven by SEO, paid search results are part of SEM (Search Engine Marketing).

What tools do you use for keyword research?

Popular tools include Google Keyword Planner, Ahrefs, SEMrush, Moz Keyword Explorer, and Ubersuggest. These tools help in finding relevant keywords, search volumes, competition, and insights for building effective SEO strategies.

How do you approach link building?

Link building involves acquiring quality backlinks from authoritative websites. I use a mix of techniques such as guest posting, outreach to influencers, content partnerships, creating shareable content (like infographics), and broken link building. Quality is prioritized over quantity, as spammy links can harm SEO performance.

Explain the difference between White Hat and Black Hat SEO.

White Hat SEO refers to ethical, search-engine-approved practices that follow guidelines, such as optimizing quality content and building genuine backlinks. Black Hat SEO involves manipulative tactics like keyword stuffing, link farms, and hidden text, which may lead to penalties from search engines. White Hat is the sustainable, long-term approach.

What is a ‘canonical tag’ and why is it used?

A canonical tag is an HTML element that tells search engines which version of a page should be considered the "main" one, especially useful when duplicate or very similar content exists on multiple URLs. It helps prevent duplicate content issues, ensuring search engines index the preferred page version.

How do you measure SEO success?

SEO success can be measured using key performance indicators (KPIs) such as organic traffic, keyword rankings, conversion rates, bounce rate, and average session duration. Tools like Google Analytics and Google Search Console provide insights into user behavior, search visibility, and click-through rates.

What is the importance of mobile optimization in SEO?

Mobile optimization is crucial as search engines, especially Google, use mobile-first indexing, meaning they predominantly evaluate the mobile version of a site for ranking. A mobile-optimized site enhances user experience and retains visitors, directly impacting rankings, bounce rate, and engagement metrics.

What are Core Web Vitals, and how do they impact SEO?

Core Web Vitals are a set of metrics from Google focusing on user experience, including Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). They impact SEO because they influence rankings as part of Google’s Page Experience update. Sites with optimized Core Web Vitals generally have better rankings and user retention.

What is PPC, and how does it complement SEO?

PPC (Pay-Per-Click) is a paid advertising model where advertisers pay each time a user clicks on their ad. PPC complements SEO by driving instant traffic to a website, especially useful when organic SEO is building up. Using both SEO and PPC allows businesses to increase visibility across both paid and organic search results.

How do you keep up with industry changes in SEO?

SEO is a constantly evolving field. I stay up-to-date by following reputable blogs like Moz, Search Engine Land, and Google’s official blog. I also join webinars, follow SEO experts on social media, and participate in SEO forums to learn about new algorithm updates, tools, and strategies

Why Join Us?

  • Profesional Trainer
  • Well Structured Courses
  • Flexibility in Timing
  • Easy Fees Installments
  • Reliable Fees Packages
  • 100% Guarantee Result
  • Personal Coaching
  • Interview Preparations
  • Certificate of Course
  • Job assistance
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Apart from technical training in various Website Development, Application Development & Software Development , Patel Web Solution helps you get a foothold I booming IT Industry. 100% Placement Assistance a student completes his / her course successfully. Patel Web Solution Dedicated Placement Cell helps him/her interview with major companies in job roles like programmer, web developer, software tester, database analyst & many more.

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